Ready to Focus Your Message, Offers and Audience?
Whether you've been coaching, consulting or in private practice for awhile, or you're leveraging a successful career into a new business idea, if you're ready to contribute more powerfully to your family's finances through your little business, it all starts with focus.
I offer a highly personalized, private coaching program on How to Focus Your Message, Offer and Audience in about 90 days or less.
I guide you through restructuring and refocusing your business model to go small, think big and go boutique...
This includes…
Showing you how to refine and refocus your ONE message to speak to your ONE audience (your most ideal clients who will happily and easily pay you)...
Helping you turn your services into ONE signature offer (perhaps with a few tiers, if necessary) that help you get the best results for your clients and earns you much more...
Finding the words to your work so you sound like you and your ideal clients sees your work as absolutely necessary...
Updating your "front of the house" through the principle of simplicity and using what you have...
Clarifying and updating your pricing, policies and money systems so you look and feel like a pro...
Simplifying, streamlining and systemizing everything you do so you're not constantly reinventing the wheel...
Encouraging you to set up a way of having people to apply to work with you and teach you why that's important...
Choosing ONE core marketing strategy, and ONE keep-in-touch strategy from your many ideas, that will keep you sane and experiencing deep peace and plenty in your career.
Essentially, I help you simplify your message and marketing.
Here are a few snapshots of what my Happy Little Practice make-overs do for clients...
Jaime arrived with an idea for integrating her multiple talents into one message. We quickly turned the very next interest in her coaching services, within the first week of our work together, into a signature program and people are now paying her in full and by the month, instead of by the session. She made over and systemized her website, her services, her audience, policies and payment procedures and message and now has a simple, doable plan for creating a real income as she navigates life as a single parent.
Hayley arrived with a practice that was too busy to keep going. Her practice was keeping her so busy, but not earning enough for the amount of energy and time she put in, despite feeling that this was her life's work. Before finishing her 10 weeks of HLP turn around, she enrolled two new clients who shocked her by happily and easily paying her for her program, instead of paying her by the session. We made over her website, her services, her policies, her mindset and more and now she knows what to do to create more clients, with less running around.
Sherry's business was doing well selling products and supplements, but she was concerned that she was losing traction in a hyper competitive market. She always wanted to add coaching to her work, but wasn't sure what message to choose and how to put all of her ideas together. Within 10 weeks she has three tiers of a signature program, entire content for her new website, a strategic, but simple plan for attracting new customers and private clients.
Lisa's business was first built to scale, but not built for HER. She had investors, big ideas and a big business to match with thousands of clients under her belt. Then life happened and it just wasn't sustainable as a mom of a special needs child. She felt depleted, discouraged and YET had to earn an income as a single mom too. She needed a new way of doing business that simple, doable and required only part-time hours. We restructured her services to go boutique, and she started was creating clients right away, and eventually began generating nearly six figures within the first 90 days of her HLP turn around. She continued coaching with a recommended colleague who specialized in specific marketing strategy to just work her list. (*This was a business with a huge list and not the norm.)
Ruthann was tired of doing a little bit of everything for everyone. We looked at all of her ideas, focused her message, refocused her website, created a start-to-finish program, and structured her business to also go boutique. She started creating clients with a message that resonated instead of sounding like everyone else. She tripled her rates within 90 days of starting this turn-around.
The best way for you to decide if this approach makes sense to you, is to watch my webinar on Small Practice, Big Results:
I’ll cover the 5 Essential Shifts to Create a Great Full-Time Income, in About 25 Hours Per Week, for Moms in Coaching, Consulting or Private Practice #smallisthenewbig. There’s no fluff, it’s not a sales pitch, and it’s radically refreshing for the right people.
At the end of this webinar, if what I share makes sense to you, you'll be invited to apply for a free coaching session on your message and business model.