The thing about waiting to write your book...

 

I got to thinking about what happens when you hear yourself say YES to something you want, and then you decide to wait a bit before you take action.

With over 13+ of working with private clients, I’ve noticed a pattern.

And it could be happening to you right now as you mull over whether you will join us in our Write and Publish Your Book in 90 Days Program.

http://www.Bookin90Days.com/Join

**The more and more that you wait, the further and further you get from your initial certainty.**

Now to be clear, there are two types of waiting.

Situation #1) When you need more information, like a question or two answered.

That’s normal. If you have a question, send it to me at support@wellpronet.com and let’s see if I can help you get clear.

Situation #2) When you tell yourself “I have more time to decide,” and then you start negotiating with yourself and begin to talk yourself out of what you really want.

That’s why (major bonus tip here) I like to give people deadlines when they’re deciding to work with me or not. Because the more time they say they need to make the decision, the more likely they’ll find reasons to put off their dreams, yet again. (And quite frankly, I work best with people willing to make decisions and learn from them. But that’s another story.)

Talking yourself out of what you want can show up like this:

- Doubting or fearing your original sense of certainty (particularly true for women)

- Friends, family, colleagues who don’t really understand your entrepreneurial spirit or your passion tell you “you don’t need it.” (Take note who says this to you. Do they invest in their personal and professional development regularly? Are they inspiring to you? Do they emulate the life, meaningful success or fulfillment you seek?)

- Sometimes it shows up as thinking of other things you “should” do with your time, energy, money, etc.

- And sometimes, this shows up as getting stuck in paralyzing research mode; comparing, taking notes, thinking, over-analyzing, making pros and cons lists and more.

You know what I’m talking about.

If you’re a woman, you probably experience this even when you want to purchase a beautiful new purse. (Ahem… I’m speaking from experience!)

If you’re a man, less so for smaller things, but you get this feeling when you know it’s time to up your game and play with the big boys.

Either case, you start back pedaling and telling yourself you should be satisfied with status quo, or you can do this on your own, or whatever limiting story you tell yourself.

So what do you do?

1)If you know you’re in situation #1, email us and let’s get your questions answered. support@wellpronet.org

2)If you’re in situation #2, recognize what’s happening, as if you were observing yourself doing something kind of nutty.

Then try this: reflect on a time in your past when you just knew you had to do something, no matter what everyone around you thought, and it totally made you nervous, but you went for it anyway and how brilliantly it worked out.

That will give you the courage that you need.

Which is really all that is missing in this situation.

Okay, so now you know, and hopefully, this will help you decide to go for what you really want.

And that is, to become a published author in about 90 days.

Yep, it’s totally possible.

Remember, we have re-engineered the entire writing and publishing process for self-employed pros like yourself to be on the cutting-edge, affordable and all about radically upgrading your confidence, clarity and brand.

And this is the key to becoming irresistibly relevant to YOUR tribe.

Join us.

Go here for all the details and registration:

http://www.Bookin90Days.com/Join

Here’s to getting ink on your hands from signing your book,

Karin and Drew

http://www.Bookin90Days.com/Join

 

About the Author and WellProNet.com: Karin Witzig Rozell has been teaching health and wellness professionals how to grow their business since 2003. She started as a nutrition counselor who knew a lot about nutrition, but not a whole lot about business and marketing. After learning some tough lessons she cracked the code and now her passion is transforming practitioners into profitable business owners who have a great quality of life too.

She is the founder of Wellness Professional Network, the go-to place for practitioners to learn the real-life business skills they didn’t teach in wellness school.

Karin is the author of The Fast Start to Clients Program and the forthcoming book: Rockstars of Wellness: Super Simple Ways to Stand Out, Get Hired and Become Irresistibly Relevant to Your Tribe.

Karin lives in Upstate New York, in the beautiful foothills of the Adirondacks, and enjoys working from home with her husband and son.

Why Your Newsletters Should Be Short and Sweet

Secret #4: K in "Rockstars" is for Kickin’ Content

 

Rockstars can back up their message with valuable content that helps others and makes people want to come back for more. (This is the secret to truly connecting with your tribe!)

 

Try this...

Keep Your Newsletters Short and Sweet

When I started writing my email nutrition newsletter in 2001, I started by sending it to 10 people I knew and included a recipe, a quote, a feature article and a resource.

I was very impressed with my magazine-style newsletter. There was so much great information that would surely wow everyone who read it.

As it turns out, they weren’t reading it.

The feedback I received was they would quickly scan the sections for something relevant to them and forget the rest.

I was shocked. All that hard work, and they were only reading one of the sections?

So I cut 75% of my newsletter and started sending quick tips instead of long-winded articles.

People started reading my messages.

No one has the time to read long emails, long books or anything else that that looks like a time stealer.

And if you send long-winded stuff, it just ends up sitting in people’s inbox, making them feel guilty for not getting around to reading it.

You don’t want to be associated with that negative feeling..

So what do you do? Keep it short and sweet.

Give your readers a sense of accomplishment from reading your newsletter (or whatever you send to them).

If you currently have multiple sections in your newsletters (like I did) consider splitting that content up into multiple issues.

For example one issue can be a recipe (if you're a nutrition pro like me), the next issue a feature article or quick tip, and the next one a great resource.

Then they’ll associate you with accomplishment, and then you’ve got something to work with.

Hope this helps!

Karin

Want to find out how to write a short and sweet book that totally transforms your private practice or life transformation biz? Join me for a free training call on how to do just that on April 11th, 2012 here: http://www.Bookin90Days.com

Or would you rather have some one-on-one support? I'm here to help. Check out my one-day Business Breakthrough Retreats here: http://www.wellpronet.com/retreats/ (6 spots left in 2012 and $1000 until April 11th too!)

 

About the Author and WellProNet.com: Karin Witzig Rozell has been teaching health and wellness professionals how to grow their business since 2003. She started as a nutrition counselor who knew a lot about nutrition, but not a whole lot about business and marketing. After learning some tough lessons she cracked the code and now her passion is transforming practitioners into profitable business owners who have a great quality of life too.

She is the founder of Wellness Professional Network, the go-to place for practitioners to learn the real-life business skills they didn’t teach in wellness school.

Karin is the author of The Fast Start to Clients Program and the forthcoming book: Rockstars of Wellness: Super Simple Ways to Stand Out, Get Hired and Become Irresistibly Relevant to Your Tribe.

Karin lives in Upstate New York, in the beautiful foothills of the Adirondacks, and enjoys working from home with her husband and son.

 

 

If you dream of writing a book, open this...

   

We’re doing it again!

Version 2.0 of our Write and Publish Your Book in 90 Days Program is set to take off on April 11th, Noon eastern with a FREE call on everything you need to know if now is the right time to make your dream come true.

Go here now to get the details right away: http://www.Bookin90Days.com

You know, we haven’t met a coach, consultant, wellness pro or self-employed individual without a deep, burning desire to write a book. And we bet you probably feel the same way too.

So we’re going to make it easy for you.

If you’re self-employed, run your own business or private practice, and you’ve dreamed of writing a book, on this free call, we’re going to share important information about how to write AND publish your book that not only grows your business, but catapults you into expert status.

Things like…

  • What your book is really designed to do for your business (it’s not what you think and this alone will help you finally GET IT DONE and save you so much time, energy and money!)

 

  • Why self-publishing is THE WAY TO GO (and how you can skip the ENTIRE losing, humiliating game of trying to find an agent, publisher and then get very little in return for your efforts).

 

  • Why those “contribute an article to get published with Wayne Dyer” type compilation books (which you have to PAY to get into!) don’t do anything for your business

 

  • Secrets of choosing a THE topic from your overwhelming list of potential book ideas

 

  • How you never have to deal with writer’s block EVER when you use the style and formats we’ve discovered work BEST and are easy to do

 

  • How writing your book outline IN THE RIGHT way, will unveil your entire book’s content and will practically write itself (seriously!)

 

  • The mindset you’ll want to embody to GET R DONE (as we say in the North Country) in 90 Days (Don’t believe the hype that you need to spend a year or two working on your book. We’re successful entrepreneurs who have a life too and we promise, you can do this.)

 

  • The #1 self-publishing tool we have fallen in love with that’s free to use, makes you look like a pro, is totally automated and prevents you from having to order 1000 copies of your book or more and pray you can sell them (This alone is mind blowing for our clients)

 

  • How publishing your book in 90 Days will create a breakthrough in your message, brand and being seen as an expert (It did for the 25+ people in our last book program!)

 

  • Book design tips that will help your book self itself (this alone can make or break your book’s success)

 

  • Examples of how you can use your book to grow your business (and why YOU MUST know how you’ll use your book or else it’s a big fat waste of time)

 

  • And the 7 steps Karin and Drew developed after writing their own books, creating info products and integrating their products into their respective, 6-figure coaching business

Come on over and get wise about the book writing and publishing process and see if now is the time you make your dream come true.

Join us here and get the complete details for the April 11th call: http://www.Bookin90Days.com

 

Hope to *see* you there! :)

Karin and Drew

Drew Rozell, Ph.D., founder of http://www.VeryCoolLife.com

Karin Witzig Rozell, founder of http://www.WellProNet.org

 

How to Stay Focused Tip: The single point of focus approach

An excerpt from my new book (coming soon!)

Secret #3: C in Rockstars is for Clarity

Rockstars know what they need to do to accomplish their vision, how to do it and when. (No more wondering what to do in your practice to get results!)

Try this...

Choose a Single Point of Focus (You Can Always Course-Correct Later)

For most of my life, I used to be someone who set goals and never met them. Then I started a business and I realized I couldn’t continue this habit if I wanted to become successful.

Most of your colleagues will juggle multiple projects at the same time. I think that creates stress, overwork and overwhelm. This is especially true for women. It makes you feel tightly wound, moody and anxious. And it will drive your spouse nuts.

Instead, consider focusing on one goal at a time, with a time limit of anywhere from five days to 90 days. (Anything longer then 90 days seems to get unruly.)

This way of working will feel very contrarian at first. You will have to get used to having reserves of energy and working radically different from the people you know, who give off the illusion of success and self-importance through the hubbub and constant going-going-going that is their lives.

If you want to build your business and keep your wellness, home life and love life in tact (and actually make steady and continuous progress) try the single point of focus approach.

:)

Karin

Like what you read? Then you’ll love my marketing and work-for-yourself lifestyle tips for wellness pros here. Check it out: http://www.wellpronet.com/programs/free-cd/

About the Author and WellProNet.com: Karin Witzig Rozell has been teaching health and wellness professionals how to grow their business since 2003. She started as a nutrition counselor who knew a lot about nutrition, but not a whole lot about business and marketing. After learning some tough lessons she cracked the code and now her passion is transforming practitioners into profitable business owners who have a great quality of life too.

She is the founder of Wellness Professional Network, the go-to place for practitioners to learn the real-life business skills they didn’t teach in wellness school.

Karin is the author of The Fast Start to Clients Program and the forthcoming book: Rockstars of Wellness: Super Simple Ways to Stand Out, Get Hired and Become Irresistibly Relevant to Your Tribe.

Karin lives in Upstate New York, in the beautiful foothills of the Adirondacks, and enjoys working from home with her husband and son.

 

 

Finish My Basement Sale - New beginnings for you and me ($100 off my Fast Start Program)

 

There's a lot of construction noise going on in my house right now.

Banging, wizzing, hammering, and more.

We've started renovations on our unfinished basement to give us a bit more breathing room on the main floor of our house.

Drew is going to move his office downstairs and Alex, my 18 month old, is going to have his own room (and I'll get my master bathroom back.)

Um, yeah, you read correctly. Alex has his crib, dresser, etc... set up in our master bathroom.

Don't laugh! It sounds worse than it really is. The bathroom IS the size of a small bedroom after all.

Anyways, as you can imagine, paying for a basement and all the fixin's, isn't cheap.

So what's a marketing nerd to do?

Have a sale!

This week only, I'm offering $100 off my Fast Start to Clients home study program (full pay option only).

I'll send you a few more reminders, because the sale will end this Friday, March 16th at Midnight.

Just go to http://www.FastStarttoClients.com and when you check out, click on the full pay option and enter coupon code "basement".

That will take off the $100 savings. Here's to new beginnings (in my basement and in your biz),

:)

Karin

PS - I've added a new bonus with the home study course. Once per month I'll host an open Q&A call, just for people who invested in this program. So you don't have to worry about doing this alone and can get my feedback on anything you're learning. The next one is in two weeks!

Organizing Your Practice Tip: How to Project a Cool, Calm and Collected Vibe

An excerpt from my book...

Secret #2: Rockstars of Wellness organize themselves and their environments to be ready for the opportunities that come their way. 

TRY THIS...

Cluster Activities and Project a Cool, Calm and Collected Vibe

When I was a broke and struggling wellness pro, I ran errands at various time of the day, several days a week. I would go to the health food store several times per week, take yoga classes, go to Staples and have long “networking” lunches with other wellness pros who also had plenty of time on their hands.

I thought, “Isn’t this great. I work for myself and can save myself so much time by doing my errands on off hours.” My colleagues would do the same thing. We were all broke.

Then I noticed the people with clients weren’t out and about, doing errands each day. They had routines, were seeing clients, and spent time working on their marketing!

There is a high time cost of starting and stopping different tasks willy-nilly style. And it runs you ragged. If you want to be a Rockstar of Wellness, you can’t afford to project a frazzled and scattered energy. Instead, consider grouping similar activities together. I call this clustering.

For example, have a designated creative day each week just to think and create new programs and products (especially if you’re a parent and tending to kids on weekends). Or have a specified half day each week where you do administrative and personal things (i.e. pay bills and go grocery shopping).

Clustering like activities together will save more time, energy, and will help you feel infinitely more creative. And you’ll look like you have your stuff together.

:)

Karin

Like what you read? Then you’ll love my marketing and work-for-yourself lifestyle tips for wellness pros here. Check it out: http://www.wellpronet.com/programs/free-cd/

About the Author and WellProNet.com: Karin Witzig Rozell has been teaching health and wellness professionals how to grow their business since 2003. She started as a nutrition counselor who knew a lot about nutrition, but not a whole lot about business and marketing. After learning some tough lessons she cracked the code and now her passion is transforming practitioners into profitable business owners who have a great quality of life too.

She is the founder of Wellness Professional Network, the go-to place for practitioners to learn the real-life business skills they didn’t teach in wellness school.

Karin is the author of The Fast Start to Clients Program and the forthcoming book: Rockstars of Wellness: Super Simple Ways to Stand Out, Get Hired and Become Irresistibly Relevant to Your Tribe.

Karin lives in Upstate New York, in the beautiful foothills of the Adirondacks, and enjoys working from home with her husband and son.

How to Be Relevant Tip: Be Willing to Turn People Off

An excerpt from my book...

Secret #1: Rockstars of Wellness are irresistibly relevant. Their message, their vision, and their work is timely, original and intimately tied to their tribe’s deepest yearning. 

I've always thought marketing is a lot like dating. First, you put out the "I’m available vibe" and wait to see what happens in the dating "marketplace." However, as soon as you decide to start looking for a partner, it seems all viable candidates disappear. So you work harder at becoming more desirable and it gets worse, and desperation sets in. Soon enough you find yourself going out with anyone that looks friendly and has a pulse.

The same is true for your wellness business. You tell your friends, family and associates you can help anyone get healthy, get to the next level or [enter general thing you do] for clients. This is the equivalent of saying "I'll go out with anyone." In this place of desperation, you attract clients that drain your energy, time, resources and cost you money.

In Fast Company Magazine, authors Dan and Chip Heath make this point clear (and not without a few laughs) in their article, "Polarize Me.” If you want people to like you, first decide who needs to hate you."  Brothers with careers in business (Dan is a consultant at Duke Corporate Education and Chip is a professor at Stanford's Graduate School of Business), their article shares insights into why people in the online dating world don't have headlines next to their picture that really zing and get noticed. They draw compelling correlations to the same phenomenon in marketing a business.

"Why do some headlines suck so much?" write the authors. "Fear. Fear of saying too much. Fear of saying something clever that someone might think is stupid. Fear of saying something revealing that might turn someone off. The headlines try desperately not to exclude anyone. In doing so, they succeed at boring everyone."

Are you afraid to turn people off? Are you trying to serve everyone? To truly attract clients that are right for your practice, you first must get clear on what you do not want. The next step is to clarify what you DO want to attract. And finally, you must be willing to stand for what you want, put it out there, and face your fear that no one will like what you're offering. And finally, be willing to no longer accept less than what you desire.

"Some singles have figured this out," write Dan and Chip. "Here's a brilliant example [from a Match.com headline]: 'Athletic math nerd seeks someone to hum the Seinfeld intro music with.' While excluding, he's simultaneously becoming more interesting to potential soul mates. Another appropriately polarizing headline reads, 'I might just Bite!' Well done."

If you aren't willing to turn off some people in your business marketing, you'll never be able to differentiate yourself from a sea of similar professionals (or in this case, potential life partners). You must stand for something and face your fear in order to truly create programs, products and services that reflect all that you are and what you're here to do.

Karin

Like what you read? Then you’ll love my marketing and work-for-yourself lifestyle tips for wellness pros here. Check it out: http://www.wellpronet.com/programs/free-cd/

About the Author and WellProNet.com: Karin Witzig Rozell has been teaching health and wellness professionals how to grow their business since 2003. She started as a nutrition counselor who knew a lot about nutrition, but not a whole lot about business and marketing. After learning some tough lessons she cracked the code and now her passion is transforming practitioners into profitable business owners who have a great quality of life too.

She is the founder of Wellness Professional Network, the go-to place for practitioners to learn the real-life business skills they didn’t teach in wellness school.

Karin is the author of The Fast Start to Clients Program and the forthcoming book: Rockstars of Wellness: Super Simple Ways to Stand Out, Get Hired and Become Irresistibly Relevant to Your Tribe.

Karin lives in Upstate New York, in the beautiful foothills of the Adirondacks, and enjoys working from home with her husband and son.

Wellness Marketing Tip: 3 Presentation Tips from the American Idol Judges

I used to love watching American Idol when it gets down to the top 36.

Now it's all about transforming these passionate, talented people into powerful performers with a genre and style of their own, and getting them to exude a level of confidence that says: "I'm here to stay."

The same holds true for health and wellness pros.

In private practice, you must highlight your unique message (your song genre if you will), express it in your own way (owning your own style) and be willing to really go for it or risk getting lost in the shuffle.

Here's what you can learn from American Idol performances and harness the wisdom shared by the Judges. (I love learning from the most unusual places!)

Tip #1: Pick the Right Song

"You blew it."  That's what happens when you pair great vocals with the wrong song. The stunned artist says, "But I love that song. It really speaks to me."

I hear this all the time. Health and wellness pros clinging blindly to a message that no one really wants to hear. Or worse, trying to serve a target market that doesn't want their help.

The problem with this is that it's only half the equation. Choosing your message, essentially your song, based only on what feels right to you, doesn't mean other people will find it interesting.

While that is fine if your goal is to sing around the house, however, it's not enough to start a business and make an impact.

You want to ensure that the "song" you choose (read: message) also speaks to a specific, profitable target audience. Otherwise you never break past the singing around the house phase of your practice.

Solution: Internal Meaning (what your "song" means to you) + External Meaning (tweaking your "song" to also hit home for your audience) = You Got Yourself a Hit

Tip #2: Showcase Who You Are as an Artist

On American Idol, you often hear beautiful voices trying to sound like someone they admired rather then showing us who they would be as a recording artist.

This is important because the way you share your art, is a powerful way to stand out, get noticed and create connection with your audience.

For example, in your private practice, be willing to share your style of counseling, your unique approach to your modality, and shine a light on your personality or the way you live your life (ie – Are you a no-nonsense person or warm and cozy type practitioner? Does your lifestyle demonstrate that you walk your talk? What makes you or how you work interesting?)

Simon Cowell, the most critical, yet most insightful judge of the group (I stopped watching after he left), kept hammering this point home. "You have no charisma" he told one singer. Ouch. But he was right. Great singer, kinda boring presenter. He needs to work on building charisma (aka, his ability to keep his audience interested in his music).

For the health or wellness pro, charisma is about being interesting, making your work relevant and keeping your audience engaged with the information you are sharing.

Where many practitioners falter with this is believing that their work isn't about "them." While that may be essentially true, the way you deliver your services is a HUGE buying decider in an age where there many similar professionals doing the similar work.

So show us what kind of artist you are. It's wildy attractive. And it makes your work even more interesting!

Tip #3: You Gotta Go For It!

Sometimes, American Idol performers play it safe. They chose a song that they loved and thought everyone would love too (usually some sort of classic or blast from the past), they tried to emulate the original singer (instead of making it their own) and it just doesn't sound very compelling.

No more playing it safe. You have to be all in.

When you're not all in it shows: Your newsletters are sent infrequently, you don't market consistently, you don't make bold promises in your copywriting and essentially hide out.

Another way this shows up is by "niche-ing a little." It's when solo-professionals discover their niche, and then suddenly choose to dilute their new message and go back to what’s more familiar. That is, the “uncomfortable familiarity” of marketing their services the same way to the same people who don’t really want or can afford what they offer.

What the Judges are looking for, and what America is looking for from you, is that you believe in your message and you "sing" it like your life depends on it.

Now you've got our attention.

Here's to finding your perfect song, a captive audience and having the courage to sing all out.

Karin

Like what you read? Then you’ll love my marketing and work-for-yourself lifestyle tips for wellness pros here. Check it out: http://www.wellpronet.com/programs/free-cd/

About the Author and WellProNet.com: Karin Witzig Rozell has been teaching health and wellness professionals how to grow their business since 2003. She started as a nutrition counselor who knew a lot about nutrition, but not a whole lot about business and marketing. After learning some tough lessons she cracked the code and now her passion is transforming practitioners into profitable business owners who have a great quality of life too.

She is the founder of Wellness Professional Network, the go-to place for practitioners to learn the real-life business skills they didn’t teach in wellness school.

Karin is the author of The Fast Start to Clients Program and the forthcoming book: Rockstars of Wellness: Super Simple Ways to Stand Out, Get Hired and Become Irresistibly Relevant to Your Tribe.

Karin lives in Upstate New York, in the beautiful foothills of the Adirondacks, and enjoys working from home with her husband and son.

Marketing Materials Tip: Wondering what to blog about? Try this...

I get this question all the time.

"How do you get your ideas for blog posts, articles, classes, programs, etc...?"

Here is one super, simple strategy that I use that takes just a few minutes to put together and I guarantee will feed you tons of "in the words of my clients" ideas. (You can have your assistant set this up for you.)

Step 1: Assuming you have an email tips newsletter, add an autoresponder message that goes out one to two days after new subscribers sign up, that asks them a question.

Here's mine (you can adapt this to your own message, modality, focus). If you're a subscriber to my newsletter, you've probably seen this before.

Subject line: Care to share your thoughts?

Hi there!

I wanted to reach out and find out what's going on for you and your wellness business.

What are the top three things you're working on in your private practice?

If you care to share, I'll gear my newsletter, blog and future programs to address those very topics.

Wishing all the best and continued success, Karin

Step 2: Then set up a rule or filter in your email inbox program to file away all emails that have that subject line into a specific folder.

When you're pressed for an idea for a blog post, article or class topic, just open up that folder and go through a few emails.

You'll discover very specific challenges your potential clients face in the  language your potential clients use. Creating connection in your programs, products and services is all about speaking to what's going on in your clients' lives. It's a great way to get to know your niche market even better too.

And you'll be blown away by how genuinely appreciative your new subscribers are to be asked such a thoughtful, caring question. Some people write three lines, others write a small novella. :)

(If you really want to be super organized, you can have your assistant compile the feedback you receive into an Excel document that makes scanning these emails even faster.)

This is one of my super simple secrets for being relevant to my tribe of clients.

And now you can do it too.

Hope this helps, Karin

Like what you read? Then you’ll love my marketing and work-for-yourself lifestyle tips for wellness pros here. Check it out: http://www.wellpronet.com/programs/free-cd/

About the Author and WellProNet.com: Karin Witzig Rozell has been teaching health and wellness professionals how to grow their business since 2003. She started as a nutrition counselor who knew a lot about nutrition, but not a whole lot about business and marketing. After learning some tough lessons she cracked the code and now her passion is transforming practitioners into profitable business owners who have a great quality of life too.

She is the founder of Wellness Professional Network, the go-to place for practitioners to learn the real-life business skills they didn’t teach in wellness school.

Karin is the author of The Fast Start to Clients Program and the forthcoming book: Rockstars of Wellness: Super Simple Ways to Stand Out, Get Hired and Become Irresistibly Relevant to Your Tribe.

Karin lives in Upstate New York, in the beautiful foothills of the Adirondacks, and enjoys working from home with her husband and son.

Marketing Materials Tip: Change the length of your programs

When designing your programs and services, it's important to consider what lengths of time have a pre-conceived notion that may not be conducive to your clients saying YES to your services.

For example, a 6 month length program has an immediate "time-stamp" in your client's mind: "That's half a year!"

A better option might be to create a 5 or 7 month program.

This amount of time is less definable, more fluid and easier for the client to say yes too.

The number 5 or 7 also just feels friendlier.

And few, if anything, in life correspond to a 5 or 7 month time-span.

Yet it's still substantial enough to create a powerful lifestyle shift but without the loaded time frame of 6-month or "half a year" programs.

Hope this helps!

Karin

Like what you read? Then you’ll love my marketing and work-for-yourself lifestyle tips for wellness pros here. Check it out: http://www.wellpronet.com/programs/free-cd/

About the Author and WellProNet.com: Karin Witzig Rozell has been teaching health and wellness professionals how to grow their business since 2003. She started as a nutrition counselor who knew a lot about nutrition, but not a whole lot about business and marketing. After learning some tough lessons she cracked the code and now her passion is transforming practitioners into profitable business owners who have a great quality of life too.

She is the founder of Wellness Professional Network, the go-to place for practitioners to learn the real-life business skills they didn’t teach in wellness school.

Karin is the author of The Fast Start to Clients Program and the forthcoming book: Rockstars of Wellness: Super Simple Ways to Stand Out, Get Hired and Become Irresistibly Relevant to Your Tribe.

Karin lives in Upstate New York, in the beautiful foothills of the Adirondacks, and enjoys working from home with her husband and son.